Level up your advocacy program and say goodbye to customer marketing by spreadsheets. We automate the ordinary so you can be extraordinary!
[With ReferenceEdge] I’m able to be more strategic; spend more time focusing on other initiatives like nurturing the accounts, expanding to other regions, and assisting other areas of the business in connecting with...
[With ReferenceEdge] I’m able to be more strategic, spend more time focusing on other initiatives like nurturing the accounts, expanding to other regions, and assisting other areas of the business in connecting with our advocates more proactively.
We can’t say enough about the implementation process and ongoing support. When looking for a customer reference solution, we were looking for a tool as well as best practices advising.
[With ReferenceEdge] I’m able to be more strategic; spend more time focusing on other initiatives like nurturing the accounts, expanding to other regions, and assisting other areas of the business in connecting with...
[With ReferenceEdge] I’m able to be more strategic; spend more time focusing on other initiatives like nurturing the accounts, expanding to other regions, and assisting other areas of the business in connecting with our advocates more proactively.
We can’t say enough about the implementation process and ongoing support. When looking for a customer reference solution, we were looking for a tool as well as best practices advising.
With ReferenceEdge, users are able to self-serve, which allows the reference team to focus on recruiting new references and scaling the program. Since launch, we’ve grown from 120 reference accounts to over 700.
[With ReferenceEdge] I’m able to be more strategic; spend more time focusing on other initiatives like nurturing the accounts, expanding to other regions, and assisting other areas of the business in connecting with...
[With ReferenceEdge] I’m able to be more strategic; spend more time focusing on other initiatives like nurturing the accounts, expanding to other regions, and assisting other areas of the business in connecting with our advocates more proactively.
We can’t say enough about the implementation process and ongoing support. When looking for a customer reference solution, we were looking for a tool as well as best practices advising.
Lisa Kaspari shares how easy it is to get started with ReferenceEdge and why the partnership with Point of Reference makes the experience even more impactful. From intuitive workflows and simple user experiences to robust documentation and strategic account guidance, Lisa explains how teams can quickly become comfortable using the platform to support customer advocacy, customer references, and sales enablement initiatives. She also discusses the importance of experimentation, hands-on learning in sandbox environments, and empowering internal teams to self-serve more effectively. Lisa also shares how ongoing support from Point of Reference account directors helps transform onboarding into long-term strategic success, making it easier for organizations to move from transactional reference fulfillment to scalable advocacy operations.
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