Reward Customers & ReferenceEdge Users
Reward points can be earned for completing activities. For customers those might include reference calls, webinars, and case studies.
For ReferenceEdge users points can be earned for nominating reference candidates, assisting with arranging a reference activity or periodically updating reference profile information for an account they own. Salesforce leaderboards keep all ReferenceEdge users aware of their accrued points relative to their peers, stoking a little healthy competition. Motivate and make reference-related activities fun and gratifying.
Accrued points may be redeemed however you decide: cash, prizes, event attendance or services.