What Makes Point of Reference Different: Our Account Directors
Our Account Directors aren’t just project leads — they’re strategic partners. They bring unmatched experience in customer marketing and advocacy, combined with deep knowledge of platforms like Salesforce and the realities of enterprise-scale engagement.
They don’t just manage accounts; they help customers grow, evolve, and make their success stories known.
How Partnership Drives Results
- Deep Understanding: Every relationship begins with listening — understanding business goals, challenges, and success metrics.
- Consistent Collaboration: Weekly or biweekly check-ins ensure alignment, responsiveness, and measurable progress.
- Proven Expertise: Our ADs bring more domain knowledge than many entire vendor teams — because customer advocacy is all they do.
- Shared Wins: When our customers succeed, we succeed. That’s what partnership looks like in practice.
Experience the Difference
Our Account Directors don’t just serve clients — they partner with them. Watch the video above and see what true customer partnership feels like in action.