Customer Advocacy Program Automation
An insightful success story featuring Seismic
In this video, you’ll hear from advocacy-technology expert Alec Hulitzky as he explores how Seismic transformed their customer advocacy program with automation using ReferenceEdge.
What you’ll learn
- How Seismic leveraged ReferenceEdge to streamline workflows, reducing manual tasks and accelerating advocate engagement.
- What automation allowed the team to do: liberate time, scale efforts, and focus on high-impact activities.
- How advocate engagement improved: more program activity, more compelling outcomes, and a stronger connection between advocates and brand.
- Real-world metrics and lessons learned: what worked (and what to look out for) when automating an advocacy program.
Why it matters
In today’s advocacy-driven climate, manual processes can limit growth and dilute ROI. Automation is not just a convenience—it’s a strategic enabler. With the right tools and approach, your team can focus on building relationships, delivering standout experiences, and scaling advocacy in a meaningful way.
Who should watch
- Advocacy program managers looking for ways to elevate their operations.
- B2B marketers seeking to boost advocate participation and outcomes.
- Leaders exploring how automation can accelerate growth and streamline advocacy workflows.
Unlock the full potential of your customer advocacy program. Press play and get inspired by Seismic’s journey with ReferenceEdge.
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