AI in Customer Experience Space | BTTBS webinar

You’ve got the tech. The budget. The strategy.

But here’s the truth: Without change management, your AI initiatives will stall. AI doesn’t fail because of bad models—it fails because people don’t adopt, adapt, or align. If your teams aren’t ready to work differently, your AI investment becomes shelfware.

This installment of our Breaking Through the Bullsh*t webinar series offers a no-fluff session on the missing link between strategy and execution; and how tech marketing and change leaders can drive adoption + impact.

Featuring guest speaker Kristi Faltorusso, Chief Customer Officer with ClientSuccess.