Your advocacy program is built—now let your customers do the talking.
In this session of our Advocacy Accelerator series, we're diving deep into the Voice of the Customer—what it really means, how to activate it beyond traditional case studies, and where to use it to drive measurable impact. From sales to executive buy-in, learn how strategic customer storytelling can move the needle across your business. Unlock real-world tactics that elevate your program and spotlight your customers like never before.
Featuring Colette Chavalia, Principal Customer Marketing Manager at Databricks and Alison Bukowski, VP Customer Experience with Point of Reference.