7 Tips: How to Budget for a Customer Advocate Program
As we head toward the 4th quarter, companies prioritize their investments for the coming year—known as the budget season— it seemed like a good time to provide 7 tips to ensure you’re successful at getting a budget for a Customer Advocate Program in 2018. We see a significant uptick in sales activity starting just after Labor Day through December 31st so now is the time to prepare your plans.
More and more marketing departments have a dedicated content marketing function and budget, so that wasn’t addressed here. But if your company doesn’t have that function, nor a budget that’s another line item for your customer advocate program budget request. There are many variables here. If you’d like our help with ballpark content costs or any other areas discussed above just call or email us.
Good luck with budgeting season!