News and Events

Media Center

PR@Point-of-Reference.com

January 24, 2012
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Point of Reference Upgrades Customer Content Microsite Feature

June 2, 2011
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Point of Reference in Partnership with The CMO CLUB Announces Marketing Leadership Podcast Series Highlighting Success Factors for Customer Reference Programs

April 27, 2011
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Point of Reference Announces Spring 2011 Release

February 28, 2011
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Point of Reference Announces Simplified Search Capabilities for Salesforce.com Users

July 12, 2010
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Point of Reference Announces Availability of New Nomination Functionality

March 2, 2010
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Point of Reference Customers Share Program Insights at 2010 Customer Reference Forum

December 17, 2009
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Customer Reference Management Company, Point of Reference, Achieves 100% Net Promoter Score

September 15, 2009
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Point of Reference Provides Free Marketing Plan Resource for Customer Reference Programs

June 1, 2009
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Point of Reference Announces Addition of Vice President of Worldwide Sales

May 18, 2009
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Point of Reference Launches Customer Reference Assessment Service

March 2, 2009
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Point of Reference Announces Launch of New Industry Resources

February 2, 2009
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Point of Reference Announces Record Growth in 2008

October 3, 2008
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New Web-based Customer Reference Tool Provides Critical Benchmarking Information

June 15, 2008
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Point of Reference Founder to Speak at Sant Connect08 Conference

February 12, 2008
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Point of Reference Customers to Speak at 2008 Annual Customer Reference Forum

September 8, 2007
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ReferenceStor Receives Certification for Salesforce.com–AppExchange

> Archive

It's a pleasure to work with a partner like Point of Reference because they really understand service. Our account director has been extremely responsive to our needs. ReferenceStor (for Salesforce.com) has proven to be very flexible in adapting to the unique requirements of our program, and we've been able to scale efficiently due in large part to ReferenceStor's workflow management capabilities."

Jenny Wright
Customer Reference Program Manager
Red Hat


Conversation among the members of your marketplace happen whether you like it or not. Good marketing encourages the right sort of conversations.

Seth Godin
“best-selling author, highly sought after lecturer, successful entrepreneur, respected pundit and high-profile blogger”