Customer Reference Program Maturity Model

This online self-assessment is based on the Customer Reference Program (CRP) Maturity Model paper available as a PDF.

We invite you to anonymously benchmark your CRP relative to others in your revenue segment. Only aggregate information will be used for comparative purposes. Individual assessment responses are private.

The ultimate goal of our maturity model is to assist you in defining a path to the most effective, successful program possible!

All fields are required.

* First Name
* Last Name
* Company
* Annual revenue	less than $500M $500M - $1B $1B - $5B $5B - $10B $10B and above
* Title
* E-mail
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* What is the state of your Customer Reference Program today? Everyone knows we need it, but no-one wants to own it No formal program, primarily reactive based on requests We're building a formal program right now We've got a great program in place today, but it can always be enhanced
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